Who is George?

Bari George is a seasoned communications specialist with 20+ years of experience in the non-profit sector. Throughout this time, Bari has worked with the most accomplished and brightest professionals in the field. She created By George & Company as a means to bring the best talent to bear for the causes and the issues that we collectively care about.

Bari has been an executive on both sides of the agency-client relationship. As Ad Director at Planned Parenthood Federation of America, Bari gathered and engaged 127 independent affiliate marketing directors to work toward common goals. As VP at Benenson Janson Advertising, she helped move more national non-profits into the contemporary lifestyle context where they connect with growing numbers of potential activists.

Bari is a writer, a strategist and a planner. Her unique skill is to bridge gaps among styles and expertise. So the brilliance of artists, administrators, policy writers and technologists can all shine on the same project - together making our advocacy efforts the most fruitful - in myriad ways. This skill is the core of By George & Company. It is the reason we can bring experts of every discipline together for our clients - together for you.